Come Sail Away with Me

            I am a member of the UGA sailing club and toady we had a “learn to sail” day at lake Lanier to help recruit new members. In addition to this event the sailing club uses many outlets of social media to help share our passion with the UGA community. Today, UGA sailing live streamed learn to sail day on both Facebook and Instagram. This allows viewers to see an hourly update of what we are doing at lake Lanier and keeps our event at the top of the feed. UGA sailing also posts pictures from lake days on Instagram for potential members and friends to see.

            You tube is also used to promote the sailing club by posting weekly “chalk talks”. These are informational videos made specifically for the sailing team, but are able to be viewed by the by anyone who wants to learn about sailing. With the help of the club’s passionate executive members and strategic social media techniques, the UGA sailing club has grown tremendously and is expected to grow even more in years to come.